{"id":240,"date":"2015-04-02T01:13:45","date_gmt":"2015-04-02T01:13:45","guid":{"rendered":"http:\/\/www.fomainc.com\/promo\/?p=240"},"modified":"2017-01-02T19:05:39","modified_gmt":"2017-01-02T19:05:39","slug":"direct-mail-postcards","status":"publish","type":"post","link":"https:\/\/www.fomainc.com\/promo\/direct-mail-postcards\/","title":{"rendered":"DIRECT MAIL POSTCARDS. Simple. Effective."},"content":{"rendered":"<p><a href=\"http:\/\/www.fomaprinting.com\/mailing\/postcards-mailing\" target=\"_blank\">Postcards<\/a> can be a great way of finding new customers. It\u2019s quite<br \/>\nSimple really. You start by seeking out a reputable Direct Mail<br \/>\nlist broker, purchase a small segment of a targeted list to test with,<br \/>\nand conduct your market research to find a responsive offer for your<br \/>\ntarget market. Once you begin to get a decent response (around 3%)<br \/>\nyou buy the rest of the list and roll out your campaign.<\/p>\n<div id=\"attachment_443\" style=\"width: 410px\" class=\"wp-caption alignnone\"><a href=\"http:\/\/www.fomaprinting.com\/mailing\/postcards-mailing\" target=\"_blank\"><img data-recalc-dims=\"1\" decoding=\"async\" aria-describedby=\"caption-attachment-443\" loading=\"lazy\" class=\"size-full wp-image-443\" src=\"https:\/\/i0.wp.com\/www.fomainc.com\/promo\/wp-content\/uploads\/2015\/04\/postcards-mailing.png?resize=400%2C200\" alt=\"\" width=\"400\" height=\"200\" srcset=\"https:\/\/i0.wp.com\/www.fomainc.com\/promo\/wp-content\/uploads\/2015\/04\/postcards-mailing.png?w=400&amp;ssl=1 400w, https:\/\/i0.wp.com\/www.fomainc.com\/promo\/wp-content\/uploads\/2015\/04\/postcards-mailing.png?resize=300%2C150&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.fomainc.com\/promo\/wp-content\/uploads\/2015\/04\/postcards-mailing.png?resize=50%2C25&amp;ssl=1 50w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/><\/a><p id=\"caption-attachment-443\" class=\"wp-caption-text\">Click Image for Online Pricing Calculator!<\/p><\/div>\n<p>Though <a href=\"http:\/\/www.fomaprinting.com\/mailing\/postcards-mailing\" target=\"_blank\">Direct Mail<\/a> is simple enough in concept it can be difficult,<br \/>\nand costly to actually become good at it. Like anything practice makes<br \/>\nperfect. However in this article I want to talk to you about a very<br \/>\nsimple yet effective strategy you can use with <a href=\"http:\/\/www.fomaprinting.com\/mailing\/postcards-mailing\" target=\"_blank\">Direct Mail Postcards<\/a>.<\/p>\n<p>Once you have a satisfied customer, a very tried and true technique<br \/>\nto keep in touch with them is through <a href=\"http:\/\/www.fomaprinting.com\/mailing\/postcards-mailing\" target=\"_blank\">Postcard Marketing<\/a>.<\/p>\n<p>Using <a href=\"http:\/\/www.fomaprinting.com\/mailing\/postcards-mailing\" target=\"_blank\">Direct Mail Postcard Marketing<\/a>, you can keep in touch with<br \/>\nyour customers and let them know that you appreciate them. This<br \/>\nwill help you to stand out of the crowd, since this method is not used<br \/>\nby many marketers. Don&#8217;t be fooled, this simple, consistent effort<br \/>\ncan result in repeat sales, for many years to come.<\/p>\n<p>Using direct mail postcard marketing is a great way to make sure<br \/>\nyour customers will keep coming back. There are a few<br \/>\nthings that help you provide the attention your customers<br \/>\ndeserve. First, get as much information from them as possible. If<br \/>\nyou do not know your customer&#8217;s name or email address, it\u2019s<br \/>\ndifficult to provide the customer service needed. Finding out the<br \/>\nbasics like name, telephone, email address, and their mailing address,<br \/>\nis vital so that you can keep in contact. Having a detailed and<br \/>\naccurate customer list is vital to the success and survival of<br \/>\nany business large or small.<\/p>\n<p>However, to have the best success with direct mail postcards, you<br \/>\nhave to go above and beyond. Building a relationship with<br \/>\ncustomers goes a long way in the business world. By opening up,<br \/>\nyou are showing the customers that you care about them and their<br \/>\nneeds and that they can trust you. It is difficult, if not<br \/>\nimpossible, to build a relationship from one direct mail<br \/>\npostcard. That is why it is crucial to have regular follow-up<br \/>\nwith your customers.<\/p>\n<p>Going the extra mile, using direct mail postcard marketing,<br \/>\ndifferentiates you from the &#8220;also-ran&#8221; marketers. It makes it<br \/>\nvery obvious that you are providing quality service to your<br \/>\ncustomers. It also shows them that they are of utmost importance<br \/>\nto you. You can do this by sending your customers special offers<br \/>\nfor upcoming products, and providing them with discount pricing<br \/>\nfor being a premium customer.<\/p>\n<p>Throughout the process of following up with your customers, it is<br \/>\nvital that you make your postcard design consistent with your<br \/>\nbusiness image, to establish and increase the recognition of the<br \/>\npostcard, thus increasing your response rate. Color postcards,<br \/>\nincluding photos, will also increase your response rate.<\/p>\n<p><a href=\"http:\/\/www.fomaprinting.com\/mailing\/postcards-mailing\" target=\"_blank\">Direct mail postcard marketing<\/a> is a great way to keep customers<br \/>\ninformed of upcoming deals and new products, while providing<br \/>\nquality customer service at the same time. Return customers are<br \/>\nto be valued, so it is vital that you let them know they are<br \/>\nvalued. You can do all this and more with direct mail postcards.<br \/>\nThe truth is even a simple \u201cThank You\u201d postcard can have a huge<br \/>\neffect on customer retention and repeat business.<\/p>\n<p>Get started utilizing <a href=\"http:\/\/www.fomaprinting.com\/mailing\/postcards-mailing\" target=\"_blank\">direct mail postcards<\/a> for your business right away.<\/p>\n<p>Visit http:\/\/www.FOMAinc.com or Call us toll FREE 1-888-850-3777<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Postcards can be a great way of finding new customers. It\u2019s quite Simple really. You start by seeking out a reputable Direct Mail list broker, purchase a small segment of a targeted list to test with, and conduct your market research to find a responsive offer for your target market. Once you begin to get<a href=\"https:\/\/www.fomainc.com\/promo\/direct-mail-postcards\/\">[&#8230;]<\/a><\/p>\n","protected":false},"author":1,"featured_media":443,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"image","meta":{"nf_dc_page":"","rop_custom_images_group":[],"rop_custom_messages_group":[],"rop_publish_now":"initial","rop_publish_now_accounts":[],"rop_publish_now_history":[],"rop_publish_now_status":"pending","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":true,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[49,1,34],"tags":[15,12,11,13,14],"class_list":["post-240","post","type-post","status-publish","format-image","has-post-thumbnail","hentry","category-direct-mail","category-printing","category-products","tag-cards","tag-direct-mail","tag-postcards","tag-printing","tag-promotion","post_format-post-format-image"],"wppr_data":{"cwp_meta_box_check":"No"},"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/www.fomainc.com\/promo\/wp-content\/uploads\/2015\/04\/postcards-mailing.png?fit=400%2C200&ssl=1","jetpack_shortlink":"https:\/\/wp.me\/p5gee0-3S","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.fomainc.com\/promo\/wp-json\/wp\/v2\/posts\/240","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.fomainc.com\/promo\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.fomainc.com\/promo\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.fomainc.com\/promo\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.fomainc.com\/promo\/wp-json\/wp\/v2\/comments?post=240"}],"version-history":[{"count":7,"href":"https:\/\/www.fomainc.com\/promo\/wp-json\/wp\/v2\/posts\/240\/revisions"}],"predecessor-version":[{"id":444,"href":"https:\/\/www.fomainc.com\/promo\/wp-json\/wp\/v2\/posts\/240\/revisions\/444"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.fomainc.com\/promo\/wp-json\/wp\/v2\/media\/443"}],"wp:attachment":[{"href":"https:\/\/www.fomainc.com\/promo\/wp-json\/wp\/v2\/media?parent=240"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.fomainc.com\/promo\/wp-json\/wp\/v2\/categories?post=240"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.fomainc.com\/promo\/wp-json\/wp\/v2\/tags?post=240"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}